3 ways to establish good relationships with real estate agents

In real estate, it’s always location, location, location. In the mortgage origination business, it’s all about relationships, relationships, relationships. Here are 3 ways to build relationships with real estate agents to help you build your business.

1. Be proactive. Real estate agents are busy, too, and it can be inconvenient for them to have to reach out to you. Keep agents apprised of where their clients’ loans are at in the process, and let them know when a milestone has been reached right away.

2. Be accountable. Sometimes issues arise. When they do, take responsibility and work to resolve the issue. Never place blame on someone else. Real estate agents know there are some circumstances that simply are out of your control, but it’s important to show you care and are doing your best with the situation at hand. It’s never a fun conversation, but it’s important to talk with the real estate agent about what needs to happen next to resolve whatever issue has arisen.

3. Find connections. One of the great things about social media is how easy it has made finding each other. Search out agents who would be interested in a specific product you offer or ask a friend for a referral to another agent. Websites such as Trulia will help you find agents with specific needs you can meet.